Surfers Against Sewage (SAS) has come up with an innovative way of tackling the problem of marine litter: sending it back to where it came from...
The organisation's inaugural "Return To Offender" weekend, launched during 24-25 November, gives the public an opportunity to challenge businesses about the marine litter crisis. The "Return To Offender" initiative is an activity designed to help individuals and communities confront businesses with items of litter found on UK beaches.
The activity will see SAS campaigners and supporters from Land's End to the Orkney Islands returning to manufacturers pieces of marine litter found on tidelines nationwide asking for more to be done to protect these unique environments. It will also highlight particular sources of marine litter and solutions that can contribute to the reduction of marine litter.
The weekend will encourage individual beach cleans through SAS members and supporters, the public, as well as supportive local and national businesses. Most of all, SAS will actively promote individual collecting of just one or two items of litter from local beaches across the UK.
This method of tackling the issue is a tried and tested one. Currently 5% of all litter found in the UK is from one company, Coca Cola. According to SAS, Coca Cola has already responded positively and made packaging changes.
SAS aims to encourage up to 1,000 individuals to get involved with the "Return to Offender" initiative as a result of the weekend.
SAS Beach Litter Officer Dom Ferris said: "SAS's Return To Offender initiative is a powerful reminder to manufacturers that they should do more to tackle the marine litter crisis. Please get involved with making sure your beach has a voice as part of the Return To Offender weekend."